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Side event · Mixpanel

Converting at Scale

Executive breakfast on analytics, AI and conversion optimisation in HafenCity

Date
9:00–12:00Language: German
Venue
Kontorhaus Elb-Hof, HafenCitySteinhöft 9, 20459 Hamburg
Our role
Our formatExecutive Breakfast

What it's about

On 15 September 2026, Mixpanel hosts the executive breakfast “Converting at Scale: How Leaders Use Analytics & AI to Drive Growth” in Hamburg’s HafenCity. Around 25 decision-makers from e-commerce and SaaS meet at the Kontorhaus Elb-Hof to discuss three growth levers: reliable product analytics, AI in productive use, and rigorous conversion optimisation.

The programme consists of a networking breakfast, short talks on analytics gaps and AI-assisted experimentation, a customer case study or panel discussion, and open exchange. Pryvet.ai and pagent.ai contribute as speakers. The audience: heads of product, data and growth, CTOs and CIOs, and executives from digital and e-commerce.

Why we're there

Product analytics is the data foundation on which AI use cases in digital business can be measured at all. We’ll be at the Elb-Hof to share experience from ongoing implementations and to discuss with you where analytics and AI can make a concrete difference in your organisation.

Who you'll meet there

Michael Witzenleiter

CSO

Hamburg

Request a seat

The days on site fill up fast. Book a slot in advance and you get a proper conversation instead of five minutes in passing.

Tell us briefly what it should be about — we'll come back with a proposed time for the days on site.